{"id":10772,"date":"2021-06-02T08:47:53","date_gmt":"2021-06-02T07:47:53","guid":{"rendered":"https:\/\/www.biestmilch.com\/blog\/?p=10772"},"modified":"2021-06-02T09:15:33","modified_gmt":"2021-06-02T08:15:33","slug":"studio-sperl-about-ready-to-fly-towards-the-sky","status":"publish","type":"post","link":"https:\/\/www.biestmilch.com\/blog\/2021\/06\/02\/studio-sperl-about-ready-to-fly-towards-the-sky\/","title":{"rendered":"STUDIO SPERL ABOUT READY TO FLY TOWARDS THE SKY"},"content":{"rendered":"\n<p><strong>Studio Sperl or how the shop turned into a livestream studio<\/strong><\/p>\n\n\n\n<p>\ufeff\ufeffAlready early in my life with Biestmilch, let&#8217;s assume it was around 2009, I had this dream of a shop, a flagship store. As I always have this tendency to think big, the desire was inspired by San Francisco&#8217;s Apple Store. You may immediately think, how big-headed is she, and you are right, I am.<\/p>\n\n\n\n<p>\ufeffIn autumn 2019 I made the first steps towards this dream. I found an outstanding location in Vienna&#8217;s second district, small but exquisite, historical walls dating to the mid 18th century, a thick-walled, round-arched room of round about 80 sqm. It took me only the blink of an eye to rent it. Amazingly enough, I got it, and very important of course, for an affordable price.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/construction-site-1-1024x576.jpg\" alt=\"\" class=\"wp-image-10794\" srcset=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/construction-site-1-1024x576.jpg 1024w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/construction-site-1-300x169.jpg 300w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/construction-site-1-768x432.jpg 768w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/construction-site-1-1536x864.jpg 1536w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/construction-site-1-825x465.jpg 825w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/construction-site-1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>The construction site in the beginning of 2020<\/figcaption><\/figure>\n\n\n\n<p>\ufeffThe place was not in a too good shape and needed quite some brush-up. We did it. In the beginning of 2020 we were proud tenants of an awesome shop.<\/p>\n\n\n\n<p>\ufeffThe opening event took place on February 29, 2020. 10th of March WHO announced COVID-19 to be a pandemic. A dream so close to become true fell into bits and pieces. Austria drifted in its first lockdown on Monday, March 16, 2020.<\/p>\n\n\n\n<p><strong>The emergence of the studio<\/strong><\/p>\n\n\n\n<p>\ufeffThe idea of going live was not connected to COVID-19 in the first place. Herwig, my good old friend, who traveled the world with me for one and a half decades, came up with the suggestion to give Biestmilch, this highly in need of explanation creature, a platform to speak about.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" src=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/2FEB8B01-4C55-45FE-9FF7-0D7E952529BA-768x1024.jpeg\" alt=\"\" class=\"wp-image-10775\" width=\"389\" height=\"518\" srcset=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/2FEB8B01-4C55-45FE-9FF7-0D7E952529BA-768x1024.jpeg 768w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/2FEB8B01-4C55-45FE-9FF7-0D7E952529BA-225x300.jpeg 225w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/2FEB8B01-4C55-45FE-9FF7-0D7E952529BA-1152x1536.jpeg 1152w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/2FEB8B01-4C55-45FE-9FF7-0D7E952529BA.jpeg 1536w\" sizes=\"(max-width: 389px) 100vw, 389px\" \/><figcaption>The happy tenant<\/figcaption><\/figure>\n\n\n\n<p>Times have changed rapidly since spring 2020, everybody has got her or his individual experience with the restrictions around COVID-19.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/AA2491B1-1E9A-4A76-84E5-0B0507EFB850-1024x576.jpeg\" alt=\"\" class=\"wp-image-10777\" srcset=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/AA2491B1-1E9A-4A76-84E5-0B0507EFB850-1024x576.jpeg 1024w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/AA2491B1-1E9A-4A76-84E5-0B0507EFB850-300x169.jpeg 300w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/AA2491B1-1E9A-4A76-84E5-0B0507EFB850-768x432.jpeg 768w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/AA2491B1-1E9A-4A76-84E5-0B0507EFB850-1536x864.jpeg 1536w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/AA2491B1-1E9A-4A76-84E5-0B0507EFB850-2048x1152.jpeg 2048w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/AA2491B1-1E9A-4A76-84E5-0B0507EFB850-825x465.jpeg 825w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Almost ready to move in<\/figcaption><\/figure>\n\n\n\n<p>Our poor shop lived a lonely live, windows with sad dirty eyes faced the empty street. This had to change. The idea of the lifestream made a radical turn into another direction, the need to speak up and become more outspoken about immunity felt like necessity for me.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/IMG_2131-1024x576.jpeg\" alt=\"\" class=\"wp-image-10781\" srcset=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/IMG_2131-1024x576.jpeg 1024w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/IMG_2131-300x169.jpeg 300w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/IMG_2131-768x432.jpeg 768w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/IMG_2131-1536x864.jpeg 1536w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/IMG_2131-2048x1152.jpeg 2048w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/IMG_2131-825x465.jpeg 825w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Waiting for the guests to come, February 29, 2020<\/figcaption><\/figure>\n\n\n\n<p>\ufeffOnline activities got financial support from the Austrian government. This encouraged us to start the venture of establishing a professional studio. With my friends Herwig and Rolli I was lucky to have to experts at hand. The pictures of the studio speak their very own language. I think I don&#8217;t have to explain the details, pro lights, mixing console etc. \u2026 really great, I \ufefflove it.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"995\" height=\"529\" src=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/a1e7f3fc-d186-4d1e-a89f-03eb1c49597b.jpeg\" alt=\"\" class=\"wp-image-10783\" srcset=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/a1e7f3fc-d186-4d1e-a89f-03eb1c49597b.jpeg 995w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/a1e7f3fc-d186-4d1e-a89f-03eb1c49597b-300x159.jpeg 300w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/a1e7f3fc-d186-4d1e-a89f-03eb1c49597b-768x408.jpeg 768w\" sizes=\"(max-width: 995px) 100vw, 995px\" \/><figcaption>Work in progress, here a lesson for me by Herwig Steiner<\/figcaption><\/figure>\n\n\n\n<p>I started my story-telling sessions around four weeks ago. It makes me definitely happy to have this little stage to express the stories that mark my life.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/test-session-1024x576.jpg\" alt=\"\" class=\"wp-image-10790\" srcset=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/test-session-1024x576.jpg 1024w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/test-session-300x169.jpg 300w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/test-session-768x432.jpg 768w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/test-session-1536x864.jpg 1536w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/test-session-825x465.jpg 825w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/test-session.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>The first &#8220;I ON AIR&#8221; training session, f*cking nervous&#8230;<\/figcaption><\/figure>\n\n\n\n<p>\ufeffStill, I am nervous, when the red &#8220;on air&#8221; light starts blinking. But as we all know, there is no good performance without stage fright.<\/p>\n\n\n\n<p>I ON AIR is about to leave its infancy. My team and I hope to meet you in the air soon.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"567\" src=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/I-ON-AIR-_14.04.21_STILL02-1024x567.jpg\" alt=\"\" class=\"wp-image-10787\" srcset=\"https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/I-ON-AIR-_14.04.21_STILL02-1024x567.jpg 1024w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/I-ON-AIR-_14.04.21_STILL02-300x166.jpg 300w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/I-ON-AIR-_14.04.21_STILL02-768x425.jpg 768w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/I-ON-AIR-_14.04.21_STILL02-1536x850.jpg 1536w, https:\/\/www.biestmilch.com\/blog\/wp-content\/uploads\/2021\/06\/I-ON-AIR-_14.04.21_STILL02-2048x1133.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Team in action<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Studio Sperl or how the shop turned into a livestream studio \ufeff\ufeffAlready early in my life with Biestmilch, let&#8217;s assume it was around 2009, I had this dream of a shop, a flagship store. As I always have this tendency to think big, the desire was inspired by San Francisco&#8217;s Apple Store. You may immediately [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":10786,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2293],"tags":[],"_links":{"self":[{"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/posts\/10772"}],"collection":[{"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/comments?post=10772"}],"version-history":[{"count":11,"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/posts\/10772\/revisions"}],"predecessor-version":[{"id":10795,"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/posts\/10772\/revisions\/10795"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/media\/10786"}],"wp:attachment":[{"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/media?parent=10772"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/categories?post=10772"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.biestmilch.com\/blog\/wp-json\/wp\/v2\/tags?post=10772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}