Biestmilch & Team agree 100% with this quote of Tom Peters http://www.tompeters.com/
«Over thinking is epidemic in our world. Go with your gut. Get your hands dirty. Make a mistake or two. Be true and authentic. It applies to individuals and to organizations of any kind. Say it over and over again, until you believe it.
Be a do-er. The world will be a better place.»
Whether the world will become a better place, I have my doubts. Things change by doing, whether to the better is not ours to judge.
Nevertheless, what we are currently doing is following our guts feeling and revising our marketing concept. To the better, nobody knows. You out there will tell us one day, hopefully.
