Friday evening before long distance triathlon races the majority of the participants meets at the pasta party. This is an excellent occasion to meet people and to organize some decent promotion. For these activities to be successful it is always very helpful to have great athletes with personality aboard. So Sebastian Kienle and Andi Boecherer were really the icing of our little event we had put in place together with Mercedes Benz and TalktoTill.
Till did the interviews with the boys. A camera crew was recording and a photographer shot some picts. Mercedes Benz’s agency supervised the raffle that took place in parallel. The winner received nice BIESTMILCH packages.
I myself was in the privileged position of an outside observer which means I was in charge of the making-of, a job a really love to do. And here is the result, hope you like it.